Innovation for the Finest Hotels, Resorts & Spas Worldwide

Expansion of ATRIO Hospitality Technology Platform Propels Growth of Sales Team

Stowe, VT – (September 23, 2014) — PAR Springer-Miller Systems, Inc. (PSMS) — a wholly owned subsidiary of PAR Technology Corporation (NYSE:PAR) and the leading provider of guest-centric hospitality management systems today announces that Jasmine Koontz and Bill Green have joined the PAR Springer-Miller Sales & Marketing team in support of the rapid growth of the ATRIO® Hospitality Technology Platform.

The number of ATRIO PMS installations has increased 300% in 2014. In addition the cloud-based ATRIO platform continues to grow with more modules and more zero-training features that allow hotels to provide excellent guest service while reducing their total cost of ownership. Other recent achievements include:

  • Consistent delivery of monthly releases demonstrates ongoing commitment to Feature Velocity and a growing suite of capabilities
  • HTML5 Reporting Dashboard provides easy to use, anywhere access to ATRIO reports
  • Proactive Interface Monitoring diagnoses and repairs interface problems before they affect your business
  • New modules on the platform including ATRIO POS, ATRIO Distribution and coming soon ATRIO Spa

In order to keep pace with the demand for the cloud-based property management system, PAR Springer-Miller has expanded their global ATRIO sales organization.

Jasmine Koontz joins PAR Springer-Miller from Digital Alchemy where she served as the Director of Resort Spa Sales. In this role she helped bring their Spa CRM solution to market. Jasmine has a BA in Business Administration & Marketing and serves as the Regional Sales Manager for the Southwest Territory out of Dallas, Texas.

Bill Green joins PAR Springer-Miller from Newmarket International. Based in Los Angeles, California, Bill manages the Northwest Territory as the Regional Sales Manager. Bill also served as a Regional Sales Manager at Newmarket International prior to joining PSMS and also holds a BA in Business Administration & Marketing.

“We are excited to welcome Jasmine and Bill to the ATRIO Sales team. With the growing demand for a true cloud based PMS System that focuses on simplifying operational roles within Hotels it was time to expand our team,” commented Victor Vesnaver, Senior Vice President of Sales & Marketing. “It has been a great year for ATRIO and the pipeline is promising for the rest of 2014, Jasmine and Bill will be big contributors to our continued success in 2015 and beyond.”

A true built-for-the-cloud hotel PMS solution, ATRIO moves hospitality to a new user experience and a new way of doing business. By leveraging all the capabilities of Microsoft Windows Azure, ATRIO dramatically reduces on-property technology requirements and data security risks. PAR Springer-Miller employs agile development methods with ATRIO, resulting in frequent product releases and the ability react quickly to market needs for new features.

With ATRIO, PAR Springer-Miller Systems has pioneered and delivered a new generation of technology for the hospitality industry; moving the hospitality industry to The Cloud, to a new user experience, and to a new way of doing business. The ATRIO hospitality technology platform continues to expand with ATRIO POS and ATRIO Distribution, reducing the Total Cost of Ownership (TCO) for hoteliers and management companies by embracing true cloud computing, minimizing on-property technology, and reducing implementation and training costs to increase staff efficiency and productivity.

About PAR Technology Corporation
PAR Technology Corporation’s stock is traded on the New York Stock Exchange under the symbol PAR. PAR’s Hospitality segment has been a leading provider of restaurant and retail technology for more than 30 years. PAR offers technology solutions for the full spectrum of restaurant operations, from large chain and independent table service restaurants to international quick service chains. PAR’s Hospitality business markets hotel management systems that provide a complete suite of powerful tools for guest management, recreation management, and timeshare/condo management. In addition, PAR provides the spa industry a leading management application that was specifically designed to support the unique needs of the resort spa and day spa markets, a rapidly growing hospitality segment. Products from PAR also can be found in retailers, cinemas, cruise lines, stadiums and food service companies. PAR’s Government segment is a leader in providing computer-based system design, engineering and technical services to the Department of Defense and various federal agencies.
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